Y/OUR STORY | PR & Artificial Intelligence: My big jump into AI

Artificial intelligence (AI), machine learning, and big data have been discussed so much in the past few years, that they’ve become like buzzwords, and many people’s eyes glaze over when they year them. Yet, for communicators and marketers, the concepts present many opportunities and challenges, and it is imperative for professionals to educate themselves on the subjects, learn how to adapt, and how and where to add value. Martin Waxman shares his journey into discovering what AI is and does and offers examples that help simplify AI and shed light on what some of the benefits, opportunities and issues might be.

Speaker:
Martin Waxman, APR – Martin Waxman Communications