Create Better PR Campaigns in 2020 | Webinar Question Recap

Public relations is an ever-changing industry. PR pros need to navigate fluctuating social trends and technology advancements, as well as disruptions in the media environment.

With a new year approaching, practitioners must evolve or be left behind. As we prepare to exit 2019 and move toward the dawn of a new decade, what can PR pros do to stay ahead of the curve?

We recently hosted a discussion about that very question with PRWeek, covering best practices to stay ahead of the competition in 2020—from media monitoring and social listening, to measurement and content marketing.

Greg Mondshein, Managing Partner at SourceCode Communications and recently named Top 25 PR Innovator in North America, was our featured guest who provided expert advice.

While we didn’t get a chance to answer all the questions that came up during the discussion, Apollo Otika, VP of Sales at Intrado Digital Media, took the time to do so in a short video.

Thanks for watching!

http://intrado.com/digital-media