3 Ways To Launch A Start-Up, Business or Product: Alpha Launch, Beta Launch & How To Launch Big

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In this video, I explain the different ways you can launch a business or a start-up. Many people tend to be confused between what is a beta launch, what is an alpha launch, what is the main launch, and how to launch with big publicity.

For example, if you are getting ready to launch a start-up or a mobile app, you may have questions about hiring freelance developers, scheduling, and creating a business plan and a marketing plan. You might also be wondering if you should have a quiet launch or you should launch big right away. I address all this in the video.

For technical or innovative products, it’s great to have a quiet launch which is sometimes called an alpha or beta launch. This is where you do beta testing, search for product-market fit, find and fix bugs, and make your product more mature. After a while, the products improve enough to consider a big public launch with publicity and big marketing.

To learn more about how to launch a business or execute your start-up launch, check out my business coaching, online courses, and books.

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My books: https://www.problemio.com//business/business-and-marketing-books.html

My business plan book: https://www.problemio.com/business/business-plan-book.php

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